Content Marketing Culture: Why Cultural Influence Trumps Fighting For Social Media Traffic, Likes and Followers

[esmhpm]

How you can implement this attitude in software development?
It is a problem to share your knowledge with everyone while a lot of your work is under NDA.
The only way I can think is to take the CEO of a company and make him or her face of your brand.

[dmitrykabanov]

How you can implement this attitude in software development?

Educate people instead of thinking of how to avoid putting out open secrets :)

[esmhpm]

Sadly it's hard to implement when the most important mark of your success is a number of leads.
Still, thank you for your answers.